| 000 | 00712nam a2200229Ia 4500 | ||
|---|---|---|---|
| 008 | 131103s9999 xx 000 0 und d | ||
| 020 |
_a8178080893 _cRs 275 |
||
| 040 | _aLoreto College | ||
| 041 | _aEnglish | ||
| 082 |
_a302.23/JEF _b43640 |
||
| 100 | _aJefkins, Frank | ||
| 245 |
_aAdvertising _cFrank Jefkins, revised and edited by Daniel Yadin |
||
| 250 | _a4th ed | ||
| 260 |
_aNew Delhi _bAddison Wesley Longman (Singapore) Ple Ltd Indian Branch _c2000 |
||
| 300 |
_axxi,394p _b drawings, ill _c 24 cm |
||
| 440 | _aFrameworks | ||
| 504 | _aIncludes further readings, glossary of advertising terms and index | ||
| 650 | _aAdvertising | ||
| 700 | _aYadin, Daniel | ||
| 850 | _aLCLIB | ||
| 942 | _cBK | ||
| 999 |
_c3861 _d54340 |
||