000 00653nam a2200229Ia 4500
005 20231213102022.0
008 131103s9999 xx 000 0 und d
020 _a789022117
040 _aLoreto College
041 _aEnglish
082 _a302.23
_bCLO
100 _aClow, Kenneth E.
245 _aConcise encyclopaedia of advertising
_cKenneth E. Clow, PhD, Donald Baack, PhD
260 _aNew York
_bBest Business Books
_c2005
300 _axiii,213p
504 _aIncludes advertising resources, bibliography and index
650 _aAdvertising
651 _aMedia Studies
700 _aBaack, Donald
850 _aLCLIB
942 _cBK
999 _c17755
_d68234