00712nam a2200229Ia 4500 131103s9999 xx 000 0 und d 8178080893 Rs 275 Loreto College English 302.23/JEF 43640 Jefkins, Frank Advertising Frank Jefkins, revised and edited by Daniel Yadin 4th ed New Delhi Addison Wesley Longman (Singapore) Ple Ltd Indian Branch 2000 xxi,394p drawings, ill 24 cm Frameworks Includes further readings, glossary of advertising terms and index Advertising Yadin, Daniel LCLIB BK 3861 54340 0 0 0 0 MAIN MAIN 2013-11-04 2 302.23/JEF 43640 B3730 2014-09-06 2014-08-23 2014-08-23 2013-11-04 BK