00649nam a2200193Ia 450000500170000000800410001702000220005804000190008004100120009908200160011110000250012724501060015226000840025830000150034250400500035765000160040765100220042385000100044520231201105933.0131103s9999 xx 000 0 und d a761933549cRs 450 aLoreto College aEnglish a302.23bHAL aHalve, Anand Bhaskar aPlanning for power advertisingb a user's manual for students and practitioners cAnand Bhaskar Halve aNew DelhibResponse Books. A division of Sage Publications India Pvt. Ltdc2005 a260pb ill aIncludes bibliographical references and index aAdvertising aAdvertising-India aLCLIB