00605nam a2200205Ia 450000500170000000800410001702000140005804000190007204100120009108200160010310000210011924500830014026000400022330000150026350400590027865000160033765100180035370000180037185000100038920231213102022.0131103s9999    xx            000 0 und d  a789022117  aLoreto College  aEnglish  a302.23bCLO  aClow, Kenneth E.  aConcise encyclopaedia of advertisingcKenneth E. Clow, PhD,  Donald Baack, PhD  aNew YorkbBest Business Booksc2005  axiii,213p   aIncludes advertising resources, bibliography and index  aAdvertising  aMedia Studies  aBaack, Donald  aLCLIB