00584nam a2200205Ia 450000500170000000800410001702000230005804000190008104100120010008200160011210000180012824500720014625000110021826000390022930000150026850400500028365000160033370000190034985000100036820231130112312.0131103s9999    xx            000 0 und d  a8178087359cRs 250  aLoreto College  aEnglish  a302.23bBAT  aBatra, Rajeev  aAdvertising managementcRajeev Batra, John G. Myers, David A. Aaker  a5th ed  aDelhibPearson Prentice Hallc2005  a768pb ill  aIncludes bibliographical references and index  aAdvertising  aMyers, John G.  aLCLIB