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Marketing management Rajan Saxena
Material type:
TextLanguage: English Publication details: New Delhi Tata McGraw Hill Education Private Limited 2009 Edition: 4th edDescription: xxix,883pISBN: 9780070144910Subject(s): Management | Marketing ManagementDDC classification: 658.8
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Loreto College
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658.8 SAX 48204 (Browse shelf(Opens below)) | Available | B40259 |
Total holds: 0
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| 658.8 KOT 46692 Marketing management a South Asian perspective | 658.8 KOT 47725 Marketing management a South Asian perspective | 658.8 NAR 48155 Executives' handbook of modern marketing | 658.8 SAX 48204 Marketing management | 658.8 ZEI 46700 Services marketing integrating customer focus across the firm | 658.802 KIM 43992 Blue ocean strategy how to create uncontested market space and make the competition irrelevant | 658.812 FOS 40511 101 ways to boost customer satisfaction |
Includes bibliographical references and index
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