The (un)Common Sense of Advertising Getting the basic right Sajay Tiwari
Material type:
TextLanguage: English Publication details: New Delhi Response Books 2003 Description: 322pISBN: 761997369Subject(s): Advertising | MarketingDDC classification: 302.23
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Books
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Loreto College
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302.23 TIW 43326 (Browse shelf(Opens below)) | Available | B20310 |
Total holds: 0
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| 302.23 THO 44468 Writing for broadcast journalists | 302.23 THO 47518 Transnational media and contoured markets Redefining Asian television and advertising | 302.23 THU 51659 Media on the move | 302.23 TIW 43326 The (un)Common Sense of Advertising Getting the basic right | 302.23 TRI 48293 Mass Communication Concepts and processes | 302.23 TRI 48828 Public relations Bridging technologies and monitoring public and the media | 302.23 TUC 17292 Understanding the mass media a practical approach for teaching |
Includes index
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