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Social communication in advertising Consumption in the mediated marketplace

302.23
LEI

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B17342

Leiss, William et al Social communication in advertising : Consumption in the mediated marketplace / William Leiss, Stephen Kline, Sut Jhally, Jacqueline Botterill. - 3rd ed.. - - New York, London : Routledge, 2005
x,683p Third edition revised by Jacqueline Botterill 415966760 : GBP 16.99 * * Advertising * Communications * Botterill, Jacqueline *

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