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Advertising Principles and practice

302.23
WEL

LCLIB

B15390

Wells, William Advertising : Principles and practice / William wells, John Burnett, Sandra Moriarty. - 6th ed. - - New Delhi : Pearson Education, 2004
xxxii,599p : ill Includes index 8129700638 : Rs 275 * * Advertising * Burnett, John *

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